News Sectors Bakery


Upward Trend for Packaging Industry Worldwide


The market for flexible packaging is also expected to continue growing worldwide.


The joint committee of German packaging producers (Gemeinschaftsausschuss Deutscher Verpackungshersteller (GADV)) has now officially published the sector’s figures for last year. Altogether, it is a positive picture: According to experts these results can also be attributed to the number of single households which are rising across Germany as well as altered consumer buying behaviour. In 2015 the number of single households in Germany stood at over 41 per cent.


Identifying trends and adapting to changed consumer requirements – two key factors for the success of the industry. The packaging industry has consistently done this and therefore succeeded in generating growth once again.  

Consumers place more and more emphasis on sustainable and easy-to-use packaging – also for out-of-home consumption. As a response the industry has numerous innovative packaging solutions in store: Packaging with safe closures, flexible handling or easy portioning are just some of them. Add to this new aesthetic designs and formats.

The packaging market will continue to grow further on a global scale.


The following figures for 2016 were published by GADV – and juxtaposed with 2015 figures:
  • Packagin media production: production output rose by three per cent to approx. 19 million tons

    • · Packagin made of paper, cardboard and paperboard accounts for the lion's share at 46 per cent. 

  • Packaging media sales: increased by 2,1 per cent to some EUR 32 billion

    • · Plastic packaging accounts for the highest share with 44 per cent.

    • · As in 2015 this is the highest increase, followed by plastic packaging with a 4.4% increase, by glass (+2.9 per cent) and packaging from paper, cardboard and paperboard (+1.3 per cent).

Graphic 1: Material shares in the global packaging market. 

By segments the production of steel-based metal packaging was up by 12.9 per cent. Paper, cardboard and paperboard registered a 3.3% increase while glass and plastics lagged only slightly behind with a growth of two and +1.1 percent, respectively.


The global packaging market is estimated to total US$ 424 billion with an annual growth rate of some 3.5 per cent. Europe accounts for US$ 127 billion (30%), North America for US$ 118 billion (28%), Asia for US$ 114 (27%), Central America for US$ 30 billion (seven per cent) and other countries for US$ 30 billion (eight per cent).

Graphic 2: The global market for packaging by regions
By packaging materials and products, the ranking is as follows: 

Paper/cardboard/paperboard: 36 per cent, plastics: 34 per cent, metal: 17 per cent, glass: 10 per cent, others: 3 per cent.

Food: 38 per cent (US$ 161 billion), beverages: 18 per cent (US$ 76 billion), pharmaceutical packaging: 5 per cent (US$ 21 billion), cosmetics: 3 per cent (US$ 13.3 billion), others: 36 per cent (US$ 153 billion).


The demand for packaging is rising disproportionately fast in threshold countries. The Brazilian Institute for Economy has also published current figures for the packaging industry in this South American country. Last year 6.6 per cent more paper packaging was produced more than in 2015, corresponding to an increase of  Real 64.3 billion 1 EUR = 3.666 BRL). With just under 40 per cent, plastics account for the lion’s share, followed by corrugated cardboard, cardboard and paper as well as metal. A lower but non insignificant growth rate of five per cent is posted by the materials glass, textiles and wood.

The demand for packaging is particularly high in threshold countries. 


The global market for flexible packaging totalled  US$ 104.527 billion in 2016. Over the coming five years it is expected to grow to US$ 138,680 billionaccording to a study by Research and Markets company. While the Asia-Pacific region is still the market leader in flexible packaging, demand from such threshold countries as China and India, Brazil and Mexico is rising.

Thermo packaging reached  US$ 36.4 billion. And this value, experts feel, will go up by more than US 20 billion. 

Graphic 3: Material shares in the global packaging market 


An outlook until 2020 is provided by the study “Worldwide Market for Print 2.0 – Packaging”. It forecasts a total global turnover of US$ 286 billion for this part of the packaging market. This would mean a growth of 18 per cent or US$ 44 billion compared to 2015. Here, too, the Asian-Pacific threshold countries are named as the principal cause for the rising demand.


Recommended Reading
More snack bags for millennials


More snack bags for millennials

A golden cookie for the cookie monster


A golden cookie for the cookie monster