swop 2019 in








Shanghai World of Packaging finishes on a high note!

swop 2017, the leading processing and packaging exhibition in Asia, has attracted the greatest amount of attention from exhibitors since its inauguration. Just over 400 overseas and domestic exhibitors participated in the event held from Nov. 7-10, including Multivac, HPRPC and other leading processing and packaging manufacturers. 18,118 visitors from nearly 80 countries and regions, such as China, the USA, Russia, South Korea, Japan, India, Vietnam and Malaysia came to the SNIEC fairgrounds to see latest innovations.The 4-day large-scale exhibition was organized by Messe Düsseldorf (Shanghai) Co., Ltd (MDS), Adsale Exhibition Services Ltd.

Visitors also benefited greatly from the event, learning not only about cutting-edge innovative technologies but also about the status of the packaging market. Whether in terms of exhibition topics, concurrent conferences or exhibitor demonstrations swop 2017 focused on innovation much more compared with the previous exhibition. In particular, the SAVE FOOD initiative, with its debut in China, and the newly upgraded FMCG Future Zone have been widely acclaimed.

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FMCG Future Zone

interpack alliance

The new label interpack alliance spans all international events staged by Messe Düsseldorf under its Processing & Packaging portfolio. 

The interpack alliance addresses the target groups of food, beverages, confectionery andbakery, pharmaceuticals, cosmetics, non-food consumer goods and industrial goods in key emerging markets, focusing on different areas in each individual event.

In addition, successful special topics such as SAVE FOOD and components will also be represented at the trade fairs making up the interpack alliance.

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